Thursday, September 16, 2010

Want, Buy, Have

Speaking of the Julia Roberts vehicle Urgh Grunt Splash Eat Pray Love, PR Watch has an interesting look at the merchandising effort that accompanied this ostensible pretty-woman's-quest-for-enlightenment story. Kitchenware! Shower gels! T-shirts! Gelato makers!

It's just like The Noble Eightfold Path...if it led to the Galleria.


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